Shoe dog : a memoir by the creator of Nike /
Sammanfattning: Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's ann...
Sparad:
Bok |
English |
London :
Simon & Schuster,
2018
|
Sammanfattning: | Sammanfattning: Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. |
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Fysisk beskrivning: | 386 sidor 19.8 cm |
ISBN: | 9781471146725 |
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Bibliotek | Status | Placering |
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Luleå stadsbibliotek | Inte tillgänglig | Biblioteket , Plan 5 , Biografier Knight, Philip H. |